Wisdom to Wealth.← Home

Three paths in

Pick the path that matches the season you're in.

Self-paced playbook, live group coaching, or 120 days of 1:1 with Coach Cal.

Self-paced · Lifetime

Starter
The full WISDOM lens, on your time. One payment, lifetime access. All sales final.
$297one-time
  • ★ Unlimited WISDOM Wizard — your 24/7 diagnostic strategist (audit + Monetization Wizard built in)
  • Complete W.I.S.D.O.M. self-audit framework — re-runnable any time your business shifts
  • All 6 modules + every interactive worksheet (autosaves to your private workspace)
  • Adaptive student portal — depth scales as your skill grows
  • Funnel, email, and reels templates
  • Monthly revenue tracker with confirmation receipts
  • Lifetime app access — one-time payment, no recurring fees
  • 🎁 Free WISDOM Clarity Call with Cal — 1:1 session to map what to fix first in your business
  • 🎁 7-day free Inner Circle trial — card required to opt in (so it's intentional). $0 today; cancel anytime before day 7 and you're not charged.
  • ✦ Optional add-on after the trial: WISDOM Inner Circle ($39/mo) — keep the live layer + peer feedback. Cancel anytime.

Secure checkout. All sales final.

Founding pricing · first 25 locked for life

WISDOM Inner Circle
An invitation-only member portal where second-career founders actually build together — Lens Sessions, weekly commitments, and real peer feedback between launches. Quiet, focused, no noise. Founding pricing: the first 25 members lock in $39/month for life.
$39/month after 7-day free trial
  • ★ 7-day free trial — $0 today, cancel anytime in your portal before day 7 and you're not charged
  • Founding pricing — first 25 members lock in $39/mo for life
  • WISDOM Lens app slice — Module W in full + lesson 1 of every other module so you walk into Lens Sessions already prepped
  • 3 Monetization Wizard runs every month (perfect for testing new ideas before group feedback)
  • Saturday Morning Lens Sessions (9–11am CST) — group runs the WISDOM lens on one member's business + weekly commitments
  • Peer feedback on offers, funnels, and copy between launches
  • Direct access to Coach Cal in the threads
  • 🎁 Free WISDOM Clarity Call with Cal — 1:1 strategy session when you join
  • Standalone — no Starter required (upgrade to $297 anytime to unlock the full app)

$0 today. Card on file for after the 7-day trial — cancel anytime, no charge.

Founding bonus · first 3 clients only
Pro — 1:1 with Cal
120 days of bi-weekly 1:1 with Cal, plus Saturday Lens Sessions, the WISDOM Wizard, and the private Inner Circle portal. Starts with a free 20-min clarity call to make sure it's the right fit.
$5,000pay in full
  • 🎁 Founding bonus (first 3 only): 6 months WISDOM Inner Circle free ($234 value) + 90-min strategy intensive with Cal
  • ★ Priority WISDOM Wizard + Monetization Wizard — pre-call prep so every 1:1 starts at the right altitude
  • Includes WISDOM Starter ($297 value) — full framework + portal
  • 8 bi-weekly 1:1 sessions with Coach Cal (~120 days)
  • Saturday Lens Sessions weekly + Guest Expert vault
  • Funnel, email & offer reviews — sent back marked up
  • Personalized pricing + positioning audit
  • Direct WhatsApp access between calls

Free 20-min clarity call. No payment until we both agree it's a fit.

Pro only

My Signature Guarantee

Support. Clarity. Access. You won't be left confused or stuck — ever.

Support

Weekly accountability + Saturday Morning Lens Sessions. You're never building alone.

Clarity

A clear step-by-step plan, day in and day out. You always know your next move.

Access

Direct 1:1 with Cal between sessions. Real answers from a real person, not a bot.

This is a process guarantee, not an income guarantee — no one ethical can promise your revenue. All sales final, no refunds. What I promise is the path, the people, and the access to walk it.

Not sure? Create a free account and start the onboarding — no payment required to see what's inside.